Drag*** at Your Door pdf kindle caj 下载 azw3 umd 电子版 夸克云

Book Description

The new competitive challenge from Chinese businesses is like nothing seen by Western companies since the Japanese arrived twenty years ago with their cars and c***umer electronics. To fend off these fierce competitors, managers must f***et yesterday’s image of Chinese companies as producers of cheap, low-quality imitati*** flooding world markets. In fact, by strategically implementing what the authors call cost innovation, Chinese firms are advancing into high-end products and industries and competing for such high-value activities as engineering, design, and even R&D.

The first book to examine this new competitive force, Drag*** at Your Door exposes the strategies, strengths, and weaknesses of these fast-rising Chinese competitors, surfaces the underlying logic that enables Chinese firms to attack high-end industries, and provides critical new insight into these very different competitors.

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书籍介绍

Book Description

The new competitive challenge from Chinese businesses is like nothing seen by Western companies since the Japanese arrived twenty years ago with their cars and c***umer electronics. To fend off these fierce competitors, managers must f***et yesterday’s image of Chinese companies as producers of cheap, low-quality imitati*** flooding world markets. In fact, by strategically implementing what the authors call cost innovation, Chinese firms are advancing into high-end products and industries and competing for such high-value activities as engineering, design, and even R&D.

The first book to examine this new competitive force, Drag*** at Your Door exposes the strategies, strengths, and weaknesses of these fast-rising Chinese competitors, surfaces the underlying logic that enables Chinese firms to attack high-end industries, and provides critical new insight into these very different competitors.